It probably seems like a simple piece of advice but I’ll say it anyway: Get listed in a directory.
Online directories are a great way of directing people from loads of different sites back to yours. I would definitely recommend you get started with a listing in the Yellow Pages because lots of people use that as their starting point. Once you’ve done that you should get listed in a few generic directories and then go looking for some that are focussed on your particular area of business. Below I have listed a few directories to get you started:
Having just put this list together I can’t help but notice that business directories often have very strange names. I wonder why that is…
Here are my 3 simple reasons why you should take the time to get listed in a directory:
- Your listing will get more people onto your website and this should result in more customers for you.
- By providing a link to your website the directory helps improve your rankings in search results when people are looking for your products or services.
- Since the directory appears to be a third party you can create a well worded description of your company to improve how your prospect perceives your company before they arrive on your website.
There are many more reasons but I’m sticking with 3 since this should be enough to motivate you to action. If you would like us to do the work for you then get in touch with us.